💄 Myeongdong 💎 Gangnam Style 🧵 Dongdaemun 🎧 Hongdae Indie 🏮 Traditional Markets 🏛️ Luxury Dept. Stores 💸 Budget & Hidden Gems
Shopping in Seoul — Myeongdong · Gangnam · Dongdaemun · Fashion Streets · Markets · Budget Tips
From Myeongdong’s K-beauty flagships to Gangnam’s luxury avenues and Dongdaemun’s 24-hour fashion ecosystem, Seoul is a city where shopping doubles as culture. This hub links every deep-dive guide you need — indie finds in Hongdae, craft treasures in Insadong, skyline luxury at The Hyundai Seoul & Lotte World Tower, and clever budget routes through Ewha Street, Goto Mall, and Common Ground.
1) Seoul Shopping at a Glance — Pick Your Style, Map Your Day
Short on time? Pair districts by vibe: Myeongdong + Insadong (classic Seoul), Gangnam + Luxury Malls (premium lifestyle), Dongdaemun + Hongdae (night market + youth indie), or Ewha + Goto Mall + Common Ground (smart budget). Each article below includes transit tips, tax-refund notes, must-buy lists, and photo spots.
2) Inside the Seoul Shopping Series
- Myeongdong Shopping District — K-Beauty testing bars, duty-free hacks, and night-market snacks on Seoul’s most famous shopping street.
- Gangnam Style Shopping — COEX Mall, Apgujeong Rodeo, designer flagships, idol-endorsed brands, and café-as-lifestyle routes.
- Dongdaemun Fashion Wholesale — 24-hour malls, fabric markets, DIY designer sourcing, and DDP night views.
- Hongdae Indie Shopping — handmade accessories, pop-culture stores, flea markets, and live busking vibes.
- Traditional Markets & Local Finds — Namdaemun, Gwangjang, and Insadong crafts with bargain tips and must-eat street foods.
- Seoul’s Luxury Department Stores — The Hyundai Seoul, Lotte World Tower & Shinsegae — art-meets-retail and VIP experiences.
- Budget Shopping & Hidden Gems — Ewha Street, Express Bus Terminal (Goto Mall), Common Ground, and thrift-smart routes.
3) Suggested Route — From First-Timers to Fashion Hunters
First visit: Myeongdong → Insadong → Luxury Dept. Stores. Trend focus: Gangnam (Rodeo) → Hyundai Seoul → Hongdae. Budget & unique finds: Ewha → Goto Mall → Common Ground → Dongdaemun night. Each article includes subway exits, best times, and tax-refund pointers so you can stack districts in one perfect day.
